“Following the wrong training program is like trying to drive 100-miles in second gear with your handbrake on, let me optimise your routine for you and fast track your progress”
– Sam
How It Works
Onboarding
Upon sign-up you will receive a comprehensive questionnaire to help me understand your goals, circumstances and preferences
Training Program
I will sit down with the information you’ve given me and create your bespoke training program. This will bring an end to guesswork for you.
Meal Plan
Your custom meal plan for you calculated to the exact caloric and macronutrient intake for your goals with full recipes and weekly shopping list.
iOS/Android APP
You’ll be able to access your plan directly on your phone where you can upload pictures, measurements + sync with wearable fitness devices.
Daily Support
Your Program includes an onboarding call to discuss your program and your expected results. Plus a monthly review call, weekly check-in and unlimited daily instant messaging support.
Beyond Fitness
As part of building an overall healthier lifestyle I can also set and track custom habits such as water intake, intermittent fasting and meditation sessions. I can also provide accountability for additional lifestyle goals you would like to set.
The Workout Program

The Meal Plan

My Story

I Was Frustrated With My Results Too….
My online coaching service is the culmination of 12 years of experience working at the highest level as a personal trainer. During this time I’ve learned not just how to help my clients achieve amazing physical transformations, but also how to stay in that condition year-round. Life is rarely as simple as having a clear 12 weeks free to train, in reality, we have work to do, families to spend time with, and relationships to maintain not to mention navigating the unforeseen spanners thrown at us by life which means an effective training program must be adaptable and still deliver in turbulent times.For me, delivering impressive body transformations is great, but my work doesn’t end there, I encourage my clients to invest in their long term health so we never make compromises for short-term gain, which rules out yo-yo dieting, calorie restriction, questionable supplements and over-exercise.
Whilst I’ve now delivered over 10,000 hours of personal fitness coaching in person and helped thousands of people achieve their fitness goals online, that’s not where my fitness journey started. Like you, there was a time when my relationship to fitness was full of frustration, wasted effort, and guesswork. Discovering the many variables that can be optimised on an individual basis to achieve results took me years of trial and error and countless hours of study but eventually paid dividends I had the keys to achieving the body I had always wanted. Equipped with these insights I was able to do this for my clients too.
As a coach, I’ve come to understand that my highest held ideal is helping others solve problems I’ve worked tirelessly to solve for myself, which is why this is not just another preset training program, it’s an interactive coaching service and I’ll be working with you personally to help you unlock your true potential.